Analyzing the Impact of Social Media on Users

In recent years, social media has become more and more popular because it is playing an important role in empowering citizens, organization of community activism, social good and even used for coordination in emergency situations. The social media has become integral part of the current generation. In this study, we aim to analyze the influence of social media on the users. This study indicates that the social media has huge effect on the users. It is very beneficial to the current generation in multiple fields which includes education, E-commerce, marketing / advertisement, communication and social good, however, it also depicts that the information sharing on social media by the users lead to many privacy issues. Therefore, the social media users should be very careful in sharing information as it can be wrongly manipulated.